How using quotes can help your writing?

Quotes are often an underutilized writing opportunity.  Adding quotes, and I don’t mean just a few spackle on random pages throughout your writing, can be very beneficial to writers in a number of ways. quotes can also help you convey your meeting, grab readers attention, and communicate your message better. So, here are just a few thoughts on how quotes can help you achieve your writing goals.

Using quotes can help with your use of Tactful repetition

An on topic quote can give you another communication point about the subject that you are discussing, thereby, providing another mental reference to reinforce your subject.

If done with care, you can also get more than one use out of a quote. You can use a quote in the sentence of your paragraph, but this also doesn’t preclude you from isolating it and using other tactics listed below to present it more than once, to make it stand out, and to make it visually impactful.

Also, when quotes are properly placed and made distinct enough, garner the attention of readers who are using skimming and skinny techniques to acquaint themselves or to refresh themselves with the information that they are reading.

Use of quotes can add Volume to your writing

Quotes or an easy way to add value and to expand the volume of your writing. This this is especially true when writing about nonfiction topics.

Sometimes when writing you have a target word count that you’re trying to achieve or document length. If you’ve done your research ahead of time and collect your quotes , then you should be able to add a few short, on topic, non-distracting quotes, which will increase the total word count of your document and the total page count of your document.

If you’re flexible in your approached including quotes in your writing, then you will have several opportunities to make your quotes stand out and to better convey your message.

Isolation

Isolating your Quotes within your document can make it easier to distinguish and add emphasis to the quote but it also adds whitespace before and after the quote and citation. Depending on how you formatted your quote and citation, you may also add one line or two between the actual quote and the citation.

Isolation of your quote not only adds white space, it makes your quote more visually impactful. If a quote is by itself, rather than buried in a paragraph, the reader will notice the quote and read the quote without the distraction of surrounding words.

Italicising

In addition to isolation or rather than isolation, you can bold and or italicize your quotes, so, that they are more visually prominent within the text of your paragraph.

Highlighting or background Shading

Highlighting the quote or shading background surrounding the quote can both be visually effective methods to make the quote stand out, be more recognizable, and potentially cause the reader to pay more attention to the quote and read the quote.

Including the quote in a picture or a graphic

Using a graphic or a picture with your quote included in it is another way to make a quote graphically stand out within your document and to be eye-catching. The trick here is that the graphic or picture must be directly related to the quote, your topic, and it must not be too big and distracting in nature. you need the picture or graphic to appeal to the reader, to catch the reader’s attention, and to focus and reinforce the reads thinking.

Quotes Assist in communicating expertise and background knowledge

Using quotes when pertinent to the topic you are writing about and from a variety of sources, can demonstrate that you have thought about and researched the subject about which your writing. This particularly true, when the quote come from all of variety of authoritative sources which have been properly cited and not just from a web search.

Conclusion

I’m sure there are more ways in which quotes can be put to use full effect in writing, but this primer should be a helpful start.

Why writers should have a powerful computer?

Desktop Personal Computer (PC) In A Dual Monitor Configuration
Desktop Personal Computer (PC) In A Dual Monitor Configuration

Recently, when speaking with a friend of mine, he questioned why I had purchased such a powerful computer? It seemed to him to be unnecessary to purchase such a powerful computer.

By way of background, my most recent personal computer (PC) is a super high-powered gaming computer, meaning it has multiple CPUs a high-powered graphics card and several gigabytes of memory.

Pondering on his question, I decided to write a short article explaining my reasoning. After having written several books and running several blogs for years I have come to this understanding of why a high-powered computer is a benefit to writers.

As it happens, my most recent computer purchase was a desktop. However, I have laptops, iPhones, iPads, as well.

I would like to note, that even though I own a gaming computer, I am not nor have I ever been a gamer. As a matter fact, I’m never found much purpose in games; computerize or otherwise.

Computer Application Performance
Computer Application Performance

Perhaps, my biggest reason for investing in a really powerful computer, is application performance. There are a number of applications that I use in the course of my day, which I like to have work quickly and efficiently. This is especially true, for tools such as Dragon NaturallySpeaking (my speech to text tool), my word editor, and my photo editors; all of which I use on a daily basis to support my writing and my blogs.

Speech To Text

Nothing hinders my performance more than sitting around waiting for an application to catch up. I find waiting on the computer to catch up when I’m using speech to text, for example, to be super annoying and distracting to the point of causing me to lose my focus sometimes. This hasn’t been a problem in a while with the new computer but is definitely work on my nerves in the past. This is an area where high-speed CPUs and significant amounts of memory can be very helpful.

Photo and video editors

I use a number of photo editors and today even if you take a photo with your iPhone modern cameras take photos which can be quite large sometimes. This is even more true, if you’re working with video. This would be the reason that I lean toward a significant amount of memory and for high-end graphics card.

Web-based tools

in addition to having high-speed Internet access, in my case 1 Gb optical, it pays to have plenty of memory, high-speed CPUs, and a good graphics card, so you’re not sitting around waiting for your tools to keep up online and so that they’re not always having to buffer to your PC. And this can be true for any number of tools including WordPress, Grammarly, and online word processing and editing tools.

Web research

for the same reasons that having a powerful computer helps will web-based tools, it also helps when you do online research and when you download online content. This is particularly true, when downloading large content.

Photo Editing On A Computer
Photo Editing On A Computer

What I look for when I buy a new computer?

Plenty of memory

Plenty memory is important, 16 GB of memory is kind of the minimum these days, so, go for as much memory as you can reasonably afford. Memory isn’t terribly costly these days but unless you just like buying more memory and switching it out (assuming your not tech savvy and like that kind of thing), I recommend that you get the memory up front in your computer or have it installed by their support team at the time of purchase. The more memory you have the more work at one time your computer can do in memory without writing to disk–working in memory is always faster than writing and reading from disk.

Several high-speed CPUs

Since CPUs are the real brains of the process along with the high-speed memory is important to get modern high-speed CPUs and several of them.  Multicore computers are not terribly costly these days, either, and with a 64-bit operating system can be quite fast and efficient. More CPU’s and/or Cores will allow you to run multiple programs efficiently at the same time.

Graphics cards

Now graphic cards may be a little more optional if you don’t do a lot of work with photographs and videos but I would still recommend that you consider getting a computer with a powerful graphics card installed. Even if for no other reason than the ability to work efficiently with your content on the web and in the cloud. Powerful graphic cards improve the performance of photographic and video editors, as was as, providing a smoother overall user experience.

High Speed drives

If you have the budget for it going with a Solid State Drive (SSD) rather than Hard Disk Drive (HDD) can also add performance with it comes to caching and saving you data and files. My most recent computer actually had both types. An Solid State Drive (SSD) as my main drive (C Drive) and an Hard Disk Drive (HDD) for backup, recovery, and long term storage for less frequently used file. This combination has worked very well for me.

Blogging – Why Should Your Blog Post Have More Than One Picture?

Adding Photos to you Blogging Content
Adding Photos to you Blogging Content

In blogging, images play a crucial role in your success. No matter the subject you are writing about, believe me, or not pictures are not easy to ignore if you are looking forward to succeeding.

Thus, in this article, we have comprehensively covered why blog pictures are important towards achieving success in the blogging field.

Below is why blog pictures are essential in a blog post:

Visually Appealing Photograph Of A Butterfly
Visually Appealing Photograph Of A Butterfly

Visually Appealing

Having a picture and the right picture makes your content to create a positive impression.

If your post is visually dull and has no emotions, most visitors will run away from your site even before reading anything thus creating a lousy impression.

However, if your posts are visually attractive, the chances of creating emotional connections with readers are high thus luring them to take actions.

In some cases, images are the main focus of your post. Make sure the pictures you have used are beautiful and relevant to the content of the post to make them attract the reader and convey the message you intended to pass.

Selecting From Search Engine Results Based on the Pictures
Selecting From Search Engine Results Based on the Pictures

Search Engines Traffic

When you use appropriate images in your blog post, be assured to get better results in search engines.

There are some things you should consider when adding images to increase the traffic from the search engines. Adding tags, descriptions, and titles is vital in boosting performance in search engines.

Use of relevant keywords in a good way, help to make your post easily seen. Compressing and resizing your images helps in optimizing them to load faster and rank well in search engines.

Social Media Apps On a cell Phone
Social Media Apps On a Cell Phone

Social Media Exposure

Many social media users will pay a little to no attention when bypassing their timelines and come across posts lacking images.

Use of emotional and creative pictures will make your post easily seen in a timeline that has been overcrowded.

Posts accompanied with pictures get higher engagement which is contrary to posts without images.

If your post has images, you will get more likes than that lacks. With a picture, some users will like the post even without reading it.

When users are interested in the image you have used, there are higher chances of clicking on your post and open it.

If social media has no pictures, it would be a dull and unimpressive place. Use relevant photos to ensure your posts are standing out.

Blog Pages with Little Written Content
Blog Pages with Little Written Content

Article Length Increment

There are posts which require few words to pass the intended message, i.e., “Top 10 best web designs trends in 2019”.

In this case, you’ll to have ten images, ten subtitles, as well as ten short descriptions and you, ’re done with the post.

Thus, relevant and well-chosen images are perfect in creating a lengthy blog post using very few words.

Understanding Complex Information
Understanding Complex Information

Makes Understanding Complex Information Easier

In some posts, for example with more technical data like how a specific technology works, may be hard to be understood by those with little to no knowledge on that field. Thus, the use of screenshots can be a good way to go.

So, it’s good to provide images to make the information easily understood. These images are crucial and educate the readers about whatever you are writing and illustrating.

The use of screenshots, educational images like tables, graphics as well as wireframes will give more precise meaning to the information making it easy to be understood and relevant to the reader.

Photos Support Your Point
Photos Support Your Point

Supporting Your Point

Whenever a reader reads, a blog post gets a kind of a certain feeling. Depending on the posts, some will encourage, guide among others.

With the help of images, you can achieve this comfortably. Let us say your post regards losing weight and the content is about healthy eating, using a picture of a slim and fit woman will motivate the reader.

Relevant images will support your statement, and your post will be useful to many.

People are visual
People are visual

People are visual

If for no other reason because people of all ages are visual and simply enjoy pictures and graphics. Vision, hearing, taste, smell, and touch are the five traditionally recognized senses and sight (or vision) is almost always listed first among them for a reason. A person need look no further than Comic books and children’s books to understand this. Also, a reader can derive meaning from context and content of a picture or graphic, people will tend to remember it faster, better, and longer.

Pictures Add Color and Character to Your Writing
Pictures Add Color and Character to Your Writing

Conclusion

Images play a crucial role in blogging. The just discussed why blog pictures are important reasons are a tip of an iceberg. They are many and endless.

However, when you use images in your blog post, you will get all the benefits discussed above, and you will have a breakthrough in the blogging industry.

Related References

Blogging – is the HTML keyword meta tag dead?

HTML Keyword Meta tag
HTML Keyword Meta tag

Yes; most of the major browsers will recognize and accept the HTML keyword meta tag.


To the major search engines use the keyword meta tag?

Basically, no. Most of the major search engines simply ignore the HTML keyword meta tag or worse yet simply use it as a means to penalize your site, if they decide the keywords you chose to use do not closely enough relate to your content.

Are the HTML keyword meta tags worth putting a lot of work into?

Short answer, is no. If your intent is doing your keyword research is to create HTML keyword meta-tags, then you are basically wasting your time.

Then what is the value of keywords?

If you think of keyword research is identifying your focus words for your blog article, then there is value in doing keyword research. The value comes not from adding HTML keyword meta-tags, but rather through integrating your keywords ( focus words) into your blog article title, headers, and body content. These focus words can also be added to media metadata and used as part of your tactful repetition approach to content.

Conclusion

For all intents and purposes, HTML keyword meta-tags are useless from a HTML coding standpoint. However doing keyword (focus words) research can be valuable in tuning the language of your blog article to optimize the focus of your blog post.

Related References

WordPress – What is a Tag?

WordPress Meta Tags Entry Box
WordPress Meta Tags Entry Box

What is a Tag?

A Tag is one of the pre-defined metadata classifications in WordPress. Blog article creators can add tags to their WordPress posts in coordination with categories and menus to organize and provide internal site search capabilities.

In many ways meta tags are like categories, they both help visitors and search engines to find the content they are looking for. But where categories divide your articles into hierarchical groups, meta tags have no hierarchy. They describe your content on a micro level, where categories describe it on a macro level.


Tags:

  • Are not keywords
  • Are narrower in scope and more focused on specific blog article topics than Categories
  • Are nonhierarchical
  • Are ‘Focus Words’ or ‘Topic Words’ used to identify blog article topics
  • Are also used by certain WordPress themes and widgets to provide the ‘Posted In’ topic list and ‘Word Cloud’
  • Are not automatically added to a blog article unlessa user adds them
Site Search MetaData Hierarchy
Site Search MetaData Hierarchy 

Related References

The Optimizing For Google Fallacy

Internet Search Engines
Internet Search Engines

There are great many posts that which could be found on the web that speak to how to optimize for Google. Actually, when it comes to speaking of search engine optimization (SEO) there is probably an extreme bias towards optimizing for Google. However, this could be a serious mistake, which could cost you a significant amount of traffic.

There are a number of metadata elements which provide an opportunity to add search engine optimization (SEO), which if you optimize strictly to maximize your Google search engine results will guide either be ignored or underutilized.

From a purely traffic point of view you could be missing an opportunity to increase your blog or website traffic significantly. Among my several blogs, depending upon the nature of the website, search engine results other than Google account for anywhere from 48 to 55% of my site traffic.

In the early days of my blogs,I to focus on optimizing for Google, seem like the obvious target. However, after I started taking advantage of them many metadata opportunities of my wordpress blog software, I saw a significant jump in my site traffic from non-Google search engines.

As you can see from the screen capture above from one of my sites, that there are a number of other search engines supplying traffic to my blog. All my blogs have similar patterns, but not necessarily for the same exact search engines, depending on the topic of the blog.

Some of the more common search engines from which my sites receive regular traffic are;

Related References

 

Which Blog Posts Are Best?

Which Blog Posts Are Best?
Which Blog Posts Are Best?

Even if you recognize the importance of a blog , you should also understand the fact that every blog post is unique. A blog that has relevant content of high  quality to garner the attention of the audience and compel them make repeat visits to your blog.

A blog post should always contain original content based on the relevant topics related to your blog. Your blog post should also inform and educate its readers with actionable and helpful information easily understood and easily consumable format.   Additionally, the blog post should be no longer than absolutely necessary to convey the information–word count should not be the primary drive of blog post length.

A properly written blog post:

  • Follows the best practices for the type of blog post being written,
  • Facilitates reader scannability and tactful repetition of essential information ,
  • Has a logical orderly structure which is easy for readers to follow,
  • Uses grammar and spelling to facilitate reliability and minimise reader distraction, and
  • Is written to leverage SEO opportunities without being overly repetitive, redundant, or compromising audience readability.

Images, infographics, and illustrations are import elements of a blog post and:

  • Relevant to the topic of the blog post,
  • Are optimized for rapid loading –especially, for mobile devices,
  • Are of high quality, pixel density, and are professional in nature,
  • have the media metadata properties completed to describe the media and to further facility seo,
  • The volume of Images, infographics, and illustrations are minimized to those necessary to convey and/or reinforce the essential information of the blog.

To further assist you readers journey of discovery,  relant reference links, which:

  • Internal reference links which Lead your reads to other relevant site posts and pages for additional information, and
  • External posts which provide provide authoritative information which may be relevant to the post and is not available within your site.

Related References

Why and How to Prioritize Blogging?

How do I prioritize blogging?
How do I prioritize blogging?

Why and How to Prioritize Blogging

Blogging is on the list of trending things of the era. The term that finds its origin in the phrase ‘web log’, blogging is one of the marketing tools, of businesses nowadays. A blog is a website or a page, published on the internet meant for informational or discussion purposes. Nowadays, blogging has evolved from a mere hobby to full-fledged professional activity. The informal diary style text entries have now been replaced by theme based layouts with attractive images, etc.

Importance of prioritizing blogging.

Blogging is not just the cult; it is also a beneficial marketing idea in today’s era. There are several ways in which a blog can attract a large number of audience and viewers to find you. Blogs allow for reader engagement. They are also high on the visibility aspect on the internet. With the advent of novel social media platforms, blogs are a popular tool to reach the audience of your interest. Nowadays, many businesses and entrepreneurs are turning to blogging. It is a great search engine optimization tool. Also the more pages there are on a website, it is increasingly easier for the audience to locate that site in a web search. For businesses, blogging is an excellent method of maintaining an interface with the customers. The big and small business houses can keep their customers up to date in terms of information, give them tips, suggestions, update them about new deals, etc. This way blogging helps build trust and credibility among users. There are innumerable reasons to prioritize blogging for your businesses. A business blog increases the effectiveness of your business initiative, spreads your entrepreneurial ideas and attracts new customers as well. In today’s commercial world, any business needs to carve out its own niche and work upon a brand identity. Once a popular brand name, and you are the rogue’ in the industry. A blog can help you achieve all this- by creating a brand hub, where you can display the creative potential of your brand through discussions, images, stories, etc.

Blogging lets you reveal the untapped potential of your business, not only to your loyal customers but to the world as well. As per statistical surveys, blogging increasingly attracts traffic to a website or a web page, 50% more than other marketing mix tools can, in a combined manner. It sets you apart within the particular industry and is a guaranteed method of gaining the trust of your clients. Blog posts provide you with fresh content that you can later share on social media platforms. You can also use these blog posts as ideas to create a soft or hard copy advertisement for a particular product/ service pertaining to your business. Consistent blogging is a way to tell your clients, that your website is current and active. Consistency in blogging, speaks of your commitment towards the business, which in turn attracts the trust of your clients. You need to brew up more ideas, fresh content, creative concepts to make your blogs interesting and engaging. This way, the customers are ensured of the fact that, the business is being run by people who are interested in the pursuit of it and are not just maintain a blog, for the sake of doing it.

The most important fact is that blogs are an owned channel. Unlike social media platforms, you are not barred or restricted in performing functions as and when you like. You are the owner of your own business blog, and this freedom allows you to work in a wide format.

How do I prioritize blogging?

All business owners are aware of the fact that at a particular point, they need to seek an outer form of help. Since an entrepreneur cannot handle all the stakes at a single point of time, it is crucial to hire people to assist you, and at times manage the work on your behalf. Being the head or an important manager of a business, whether big or small, requires undivided time, energy and attention. Hence, there arises the need to hire people who handle simpler tasks for you. Also, not all individuals are good at every task, hiring a person who has the best knowledge and skills, as per the requirement is very important. Since a company’s need to market itself, is never-ending, all businesses need to reach audiences far and wide. With Google being such a prominent aspect of our daily lives, we all primarily hop onto a Google search, before a new purchase of a product or a service. This gives rise to the need of a prominent internet presence, and you can hire a writer or a blogger to manage this on your behalf.

Writers who specialize in blogging.

Nowadays there are several freelance writers and bloggers, who work on a contract basis, and can manage the blogs of your company quite well. Not only do they manage the blogs, but they also specialize in blog writing, and they can attract the right audience to your business, by their crafted work. You need to decide the number of blog posts you want them to post, choose the subjects for the post and assign it to the writers. Nowadays writers specialize in different areas of writing, so you also have the choice of hiring different writers for different subjects. Since there are different blogging styles, like narrative, confessional, investigative, listicle, rebuttal, open letter, pictorial, round up, instructional, etc. a business needs to figure out which writing style would best suit which post, and hire writers accordingly. Also, the type of writer you hire for your business fulfills the demand of the particular set of audience, who might have a particular reading style. Hiring a writer helps you focus on other tasks, enables you to reach the desired audience, and the expertise of a writer adds worthiness to your blog. Also, hiring different writers as per the demand of the subject, keeps away the monotony a blog may acquire with time.

Related Reference

 

 

How To Write A News Blog Post

The Latest News
The Latest News

Blogging for your website provides content that the major search engines welcome. For a start, the more frequently you update the content of your website, the better you will rank over time. If your content is interesting, relevant and engaging, there’s the possibility that a news blog post may be shared within the social media channels. Search engines love this. It’s good for SEO!

The question that has plagued bloggers is how to write a news blog post. After all, if no one is reading your content; all of the countless hours, sweat, blood, and tears are in vain. But writing a news blog post much easier than you think!

News blog post best practices

Choose a defining title tag

The first thing is to choose a defining title tag. It should include keywords related to your blog. For example, if your blog is about foodstuff; make sure that the word food is in your title tag.

Focus on your headlines

The second important step is to focus on your headlines. For this, you must give vibrant, smart headlines full of significant keywords. If your headline is not good, no one will bother to read the content even if it is good.

Add media effects

You should add some more media effects like podcasting, video blogging, photography and so on.When you want to make it more appealing, just add photos, sounds, and even videos to your blog.

Posts should be precise

Make sure that the news blog post is precise and clear-cut.

Post Regularly

You should on a regular schedule, and the frequently you can post quality news copy,  the better.

Get your own niche

Next step is to look for a niche. It is better to focus on one. You will find a number of blogs available these days. Make it different from others. Hence it is better if you have your own style and establish an identified place for yourself.

Add a free link

You need to make set-up with other bloggers and influencers and then link out to all your friends and enemies in a similar way. If you want to become an authority, remember that you will have to network and learn from other people. You can get authority and credibility if you also give credit when it is payable.

Add your own viewpoint

You should always try to develop your own style and personality online. Cover the stories by adding up your own perspective in it. You should not be scared to be controversial or just agree or disagree.

After adding your perspective, you need to make your blog optimized for various search engines by tagging your posts. It is essential to admit your mistakes and then make the required improvement in it. You can also allow comments on your blog. People leaving comments should feel safe in your blog.

Lastly, before finalizing the blog, you must see that it is well written. Read thoroughly and also check your facts, spellings, sentence structure, etc. This is important to do because once you post your blog; it is displayed globally via the internet.

As you can see writing a news blog post is much easier than you think. As the possibilities of your mind are limitless so are the possibilities of writing an engaging blog post.

Related References

7 Best Practices for Writing Listicles

Listicle
Listicle

A listicle is a web article or blog post in the form of a list and which is outlined in a numbered or bullet point fashion. Why listicle best practices? Well, because listicle writing is actionable, it is imperative to do it right. Simple! Since listicles easy to write and read, and are often straight to the point, they can be a great way to reach your audience, easily.

Here are a few ideas on how to write a listicle that will increase traffic to your blog massively:

  1. Explain the benefit of the list

This is a must-have for any list looking to gain any significant traction online. This should be some introduction that explains the actual advantage of your list to the audience. Be sure to deliver what you’ve promised on the intro.

  1. Number each item in the list

Listicles can be about any topic. When writing one, choose a topic which you’re super excited to write on. Then, once you’ve settled on a killer topic, start by defining and numbering your subheads. Numbering your list will make readers keep track of where they are. It will also have a tremendous impact on the neatness

  1. Use an odd number in the listicle title

Research shows that readers are more inclined to click on an odd number listicle. Having a listicle with odd numbers, therefore, means that your list is likely to generate more engagements, likes, and shares.

  1. Be creative with your Title.

Top, best, most, brilliant. These words, when used in a listicle title will be icing on the cake. People are always looking for information but will trust an article that is titled as the best. Some of the examples would include:

  • 11 top reasons to be a vegan in 2018
  • 21 Mistakes most writers make
  • 9 top bloggers to follow today
  1. Table of content

Providing a list of tables to a lengthy article makes it easy for your target audience to scroll through the list by simply clicking on the ToC. If you’re using WordPress, you can use plugins such as TOC+ plugin to help you itemize your list.

  1. Break your list into categories.

If your list is too big, it is best practice to break it down into palatable categories. This makes it easier for readers to browse the listicle and easily find important info. You can group similar processes, or methodologies together to help organize and segregate the content.

  1. Add Images:

Images allows you to break the walls of a rather dull listicle down. Images and GIFs give you the freedom to add some humor and breathers.

How to write a listicle

These are some of the best practices when writing your listicle. With some of these best practices in mind, let’s now briefly look at the process of writing a listicle blog post. You will need to:

  • Choose an appropriate topic for your listicle
  • Select your keyword(s) if you’re hoping to rank it
  • Choose a unique angle that falls within your niche.
  • Write the list points. Use catchy subheads to keep the audience engaged.
  • Use images and gifs to illustrate your points.
  • Include a solid conclusion.

That’s all folks! I hope this guide inspires you to seize the full advantage of listicles. If you haven’t made a listicle blog post yet, try posting one today and see if it has any significant impact on your blog traffic, your audience engagement and customer conversions. Be sure to add some humor, good writing, honesty, research, and originality.

Related References

 

Writing an Article vs. Writing a Blog Post:What’s the Difference?

Blog Vs Article
Blog Vs Article

Have you ever wondered what the difference between writing a blog and writing an article is? Today, the words “blog” and “article” are often used interchangeably and almost synonymously, so much that the line between the two is virtually nonexistent. Although the two make up a quality online strategy, blog posts and articles are entirely different.

One of the most common questions is: is a blog considered an article? To answer this, you’ll need to be aware of the difference between blog posts and articles. Blog posts are meant to be posted on a weblog (blog), while an article can be published on any traditional media or digital publication such as a website. Now folks, let us see some of the other difference between article and blog post, shall we?

  • Facts Vs. Personal Opinion

This is one of the biggest differences between article and blog posts. Ideally, an article is supposed to be factual and clear of personal opinion. Article writing should focus more on reporting, providing statistics, facts and information.

On the other hands, blogs posting are generally informal and impersonal in nature. A nice blog should be more conversational, more interactive, casual and should draw in the reader by encouraging them to be more active.

  • SEO Keywords Requirements Vary

Typically, blog posts are meant to rank higher in search engines. They capitalize on SEO keywords to create a more robust SERP that will reach a wider audience. When writing a blog, it is important to take into consideration the use of SEO keywords to create better traction that will have the most significant impact on your digital strategies.

With articles, SEO is not the primary focus and can be quite insignificant especially when they’re not online based. Even when an article is published online, there is less emphasis on SEO keywords.

  • Article Vs. Blog Posts Length and Style

Blog posts are basically short, often ranging from 300 to 1000 words. Blog posts are meant to be quick and snappy and should get the point across in the most concise way. In a generation whose interest in verbose literature has fallen behind, blog posts should take less reader’s time and should be easy to read on the go. They should be written in a more casual tone, that is involving and not overly complicated. Use of slang, sentence fragments, and short paragraphs is accepted in blogging.

On the other hand, articles have no standard length. They can be anywhere between 300 words to 5000 words long. They should have flawless grammar and spelling. Articles follow a more sophisticated, journalistic writing style. They explore a topic in depth, which makes them more extensive.

How and When to Use Articles and Blogs?

Today, businesses looking to grow their online relevance must generate quality content. This may be in the form of blog posts or articles.

Articles are best placed on websites of businesses which need to keep their clients abreast with up-to-date information quickly and regularly. Blog posting is best suited where your goals include an increase in your stature as an industry thought leader, growing your brand recognition and creating better visibility on search engines.

But, really, these rules are not cast on a stone!

Unlike in the past, we are experiencing a blog-article convergence where blog posts are increasingly becoming factual and well researched. We also have longer posts that are going past the SEO keyword needs to create value for the readers. 1,000 (and even 2000) words blog posts have become fairly standard. With new Google algorithms, it is becoming important to create blog posts that deliver more value, are longer and which are more professional.

You can use the different nuances to article writing and blog writing to create a truly robust SERP. You can include both types of content on your website to amp your engagements and SEO.

While their styles may be different, the message conveyed through your article and blog posts should be consistent so that your branding efforts are not sabotaged. Your overall marketing goals and digital marketing strategies will help you determine whether to use blog posts, articles or both.

Related References

5 Basic Types of Blogs

Blogging
Blogging

If you’re new to blogging and are seeking to grow your audience, or have been doing it for a while now, then you understand the challenge of creating unique, compelling, and valuable content for your readers and potential leads. This is, perhaps, one of the main pain points of blogging. So, how can you ensure that you continually produce content that catches the reader’s attention, build their trust, and increase your conversions?

One way is to use different kinds of posts. By varying the format of your delivery, you can take charge of how well the content resonates with your readers/audience. This post will look at the different categories of blogs, their main characteristics and how you can use the various types of blog content to inspire variety on your website or blog.

Let’s dive in!

5 Different Types of Blog Content to Inspire Your Blogging!

  1. Long-Form Article

Long-form articles are blog posts with more than 1200 words. However, depending on your niche, long-form article length is slowly increasing, with 3000-10000 becoming the new standard. This is a lot more than the 350-600-word articles that have always been used.

But, why the shift?

In the recent past, there has been a significant increase in content saturation and competition on the blogosphere. To meet the needs of their end user, Google implemented an algorithm that prioritized on quality and value, so that quality content would rank on top.

These new changes brought new challenges and opportunities. By having an emphasis on white hat SEO best practices, practices such as keyword stuffing were no longer relevant. Instead, the search engine now prioritized on length, quality and value.

Therefore, if you’re looking to rank highly on Google and grow a vibrant identity, you’ll need to invest in quality long-form articles that must deliver more value than other competing blogs. This way, Google bots will use length as a quality factor, besides crawling through your article for the appropriate keywords.

Why use long-form articles?

  • Long-form posts are great for SEO
  • Long-form articles are increasingly getting shared, hence will increase your brand recognition
  • Long-form articles will raise your conversion rates.
  • Long-form content will position you as an authority in your niche areas.
  1. Instructional/how-to blog posts

Since most of the internet users are looking for some solution online, how-to posts can drive massive organic traffic to your site. They are easily shareable and deliver real value to your audience. This means that you can be able to reach your target audience without too much hassle since they are relatively easy to write.

Use a clear and concise heading mixed with short but detailed subsections. Since instructional posts are becoming popular, be sure to choose a less obvious, more niche-focused area for your blog posts.

  1. News Story

People love to read news. If you’re looking to drive more traffic to your site, you can publish a news post. A great tactic to use is newsjacking’ that aims at taking advantage of current events that are news-worthy.’ You can weave in your opinion into the existing news story to create truly engaging content.

News posts are highly beneficial as they provide current raw information to your readers. Since they’re factual, they will present you as a leading authority in your space. We all want that. Right?

  1. First-Person Narrative

These are personal stories that engage your readers emotionally. A huge benefit of the first-person narrative is that you never really know what aspect will touch, inspire and motive your readers. If you’re promoting a business, think of ways you can make the company or brand seem real, humanized and more approachable. You can do this by telling a story about a customer’s experience or interviewing someone in/out of the company.

For a personal blog, weaving in some personal experience and how you overcame the challenges will work magic on your readers. Such posts done once in a while will create personal connections and ardent followership to your blog.

  1. Listicle

Listicles are always among the most shared blog posts on the internet. You can create a list on just about anything: from your best summer reading list to a list of your favorite eateries in your town; or it could be perhaps a list of your favorite web applications or 10 brilliant lead generation ideas. The possibilities are endless.

Lists are a great read and a must-have in your blog because:

  • The title tells you what to expect from the onset
  • You always know how much is left• They are easy to skim through
  • They can break a complex topic into digestible chunks without coming out as boring or verbose.
  • They’re easy to plan and write
  • They’re great for targeting core keywords
  • Updates can be easily made
  • Smaller listicles can be adapted to suit long-tail keywords.

So there you have it!

Use these kinds of posts to make your blog or website engaging and vibrant. The key here is to make sure that the reader’s expectations are met while still maintaining some level of variety that is truly rewarding.

Related References

 

An Author’s Introduction to RSS Feed/News Sites

Internet news and web RSS
Internet news and web RSS

The information age is fantastic, but there’s only one problem: too much information. It’s very difficult to keep track of your favorite blogs, sports, and news without some help. One of the ways to achieve this is by using RSS sites writers.

What is RSS News Feed?

RSS stands for Really Simple Syndication. It’s a type of web feed that enables you to keep track of your favorite websites, such as online magazines and blogs. It consists of computer-readable files known as XML files, which automatically update information.

Previously, to keep track of your website updates, you were to bookmark websites in the browser and manually get back to them frequently to find out whether there were any updates. But browser bookmarking had its share of downsides.

The problems with browser bookmarking

  • As a web user, you were to do the entire work. You were to access a website, find out how relevant its information is to you. If it had useful information that you could read often, or it had significant, frequently updated information, you could bookmark it and look for the bookmark from time to time.
  • Tracking many websites can be daunting. As you continue scouring the internet, you’ll come across hundreds of websites with valuable information daily. If you bookmark most of these sites, it becomes a bit tricky to track all of them, as it’s overwhelming.
  • You can miss information whenever you forget to check out your bookmarks.
  • Some websites don’t update their information, and thus, you’ll end up seeing the same old information every time.

How to know whenever a website runs an update?

Well, this is precisely what RSS feeds list does. It allows you to receive relevant, up-to-date information, delivered to you on the fly so you can read it at your own time. This saves time and gives you the information you want as quickly as it’s published

How RSS Works?

RSS feeds work almost like an email. When you subscribe to the feeds, you’ll realize that the unread entries from the websites you’re tracking are marked bold. Once you click on them, you will be able to see the most recent update, which you can read right from the feeder. You can either click to be directed to the actual website, or move on to another unread item, and this marks the previous one as read.

What problem does RSS solve?

Many people are interested in many sites whose content keeps changing unpredictably. Examples of such sites include news sites, medical websites, information pages for religious and community organizations, product information websites, and weblogs. Frequently visiting a website to find out whether there’s any new information can be tiring.

Earlier on, email notification was a solution to this problem. However, when many sites send you email notifications, they are typically disorganized, overwhelming, and can easily go to the spam folder.

With RSS, you can be notified of any new or changed information. Handling notifications to many websites is easy. Also, the results are presented in a well-organized way, entirely distinct of email.

How to Integrate an RSS Feed To My Writers’ Blog

Many websites are built on a content management system (CMS), and each CMS comes with a default RSS feed. You can easily find the RSS feed for your writers’ blog. The easiest way is to add /feed toward the end of a URL, which should look like yourdomain.com/feed.

You can also do this for individual web pages on your blog to obtain specific RSS feeds. After that, follow the following steps:

  • Download an RSS reader, also referred to as an aggregator. There are numerous commercial and free readers, apps and extensions available on the web. Download one of them to your mobile device or computer.
  • Copy your blog’s RSS feed created/found earlier to allow you publish to a RSS news feeds.
  • Paste the RSS web address into the RSS reader you’d downloaded earlier.
  • Your readers can now subscribe to your blog’s RSS feed

How to Market my book on RSS feed News Sites

To market a book to RSS feed news sites, you should:

  • Create a landing page on your blog with information about your new book, what it contains, the value it adds to the readers and more. Include the price as well. The landing page should provide links to all those retail outlets that have your book.
  • Search for sites with RSS feed in a niche related to the title of your blog. Those sites have probably thousands of readers who’ve subscribed to their updates.
  • Contact them for an opportunity to create a guest post, a press release or any other content whose topic should be related to your book in a way, and also resonate well with the site you want to publish to. You can check out a few of their posts to know what works well for their audience.
  • Create the content and include links to your landing page. If it’s published, it will appear in the RSS feed of that website, and the subscribers will see the update and read it. Interested ones may click on the links and access your book.

Popular RSS New Readers

There are several RSS readers, and you might want to test a number of them to establish the right one for you. Most RSS readers offer a free version and a premium version. Here are some of the popular ones:

  • Feedly for the web: – Android and iOS
  • Feeder for Chrome: – Android and iOS
  • Panda for the web: – iOS and a Chrome extension
  • Reeder 3 for iOS and Mac
  • Forté Agent for windows

Sampling of RSS Feed Resources for Authors, Bloggers, And Writers

Authors, bloggers, and writers can subscribe to many RSS feeds.

For authors:

  • Feedspot
  • Book News Feed
  • Top Reader Reviews
  • BookBrowse Blog
  • BookBrowse Member Ezine
  • Bookbrowse Free Newsletter

For Writers and bloggers

Freelance Writing Jobs RSS Feed

  • FreelanceWriting RSS Feed
  • Freelance Writing Riches RSS Feed
  • Make A Living Writing RSS Feed
  • Be a Freelance Blogger RSS Feed
  • Reddit-Freelance Writers RSS Feed
  • Daily Writing Tips RSS Feed
  • The Write Life RSS Feed
  • Writers in Charge RSS Feed
  • All Freelance Writing RSS Feed

Final words

Whomever you are a writer, author, or blogger, it’s important that you leverage on the potential of RSS feeds whether it’s on your own website for your readers to subscribe or on other sites for your own inspiration and promotion of your digital products.

Related References

 

Blogging – What Are Long-Tail Keywords And To Use Them

Long Tail Keywords
Long Tail Keywords

Long Tail Keywords for search engine optimization (SEO) is one of the most important things you can learn if you want to find the fastest way to the top of the search engines. And if you’re not at the top of the search engines (preferably in one of the first 3 positions), your chances of making money online decrease substantially.

What is a long tail keyword?

  • Long – tail keywords are typically two or more words (a phrase) that you type into a search engine to find content, a product, or service.

How to use long tail keywords?

  • Use your favorite keyword tool – like Google’s keyword tool. Search for a phrase like your main keyword, but does has less competition. Think of it as a phrase off the beaten path, but is still used by some.
  • Write your post based on the long tail – Make sure to include the long-tail in your title, and naturally throughout the body of the article. Be relevant, and make sure to deliver on the promise of the post title. One thing to avoid is keyword stuffing. Using your phrase will only get you in trouble with the search engines.
  • Submit this post to a few Article Directories – This is a great way to repurpose your post while building backlinks. Submit the article to some of the more popular article directories. Make sure you follow the editorial guidelines, and you should have no problem getting it approved. As long as this is your writing, and not copied you can use your post in other places. When done correctly you can avoid the duplicate content penalty.
  • The long tail can be utilized to drive small, but loyal readers to your blog. The key to making the long tail keywords a vital part of your blogging strategy is to use these phrases as the subject of many different posts. Quantity and quality is the main goal.

What is an example of a long tail keyword for Meta tags?

  • Let’s say you have a wedding to go to in Los Angeles and you need to rent a tux. Well, if you just typed in the one keyword “Tux,” you would come up with about 6,870,000 results, which isn’t very specific and is far too broad of a search for you want to find. So if you type in a long -tail keyword, it would be more specific and look something like this: “Wedding Tuxedos in your best place” which will generate about 448,000 results and give you more precise and relevant results that will help you find a tux much faster.

What are the lengths of a long tail keyword?

  • Unless your Niche has entirely no competition, the minimum length for the long tail keyword should be least four words phrase. There is no maximum length for the long tail keyword.

What is the difference between long tail keywords and short tail keyword?

Short tail keywords

  • A short tail keyword is a very broad search term, eg. New Cars. If you searched for this term, you would get millions of search The New Cars search term has a lot of competition to reach the 1st-page, and you will be unlikely high up the search engines for this extremely popular term

Long tail keyword

  • Long tail keywords are a combination of keywords or a phase which is much more specific to your article, for example, How to Grow Tomatoes. How to Grow Tomatoes will be more specific and searching for only ‘tomatoes,’ and it will be a lot more likely to get on the 1st-page results You can make long tail keywords by including the local area you are marketing to or the brand name of the product you are selling.
  • Long tail keywords are so specific; there will be fewer people searching for them, as a result, the people that arrive at your site will be more qualified to the article provided.
  • A balance of the correct short and long tail keywords will bring in the best traffic from both sources.

Long tail keyword rule of thumb

  • Natural language search strings are best
  • Think in single short questions
  • Search string need to be related to the content to be meaningful and produce the correct result
  • Exceptional content does not equal clicks
  • Keywords still impact search engine results
  • Search engines help you get clicks

Benefits of using long tail keywords in your web content

Higher ranking pages in the search engine results

  • The more targeted and specific the long phrase query, the less demand and competition it faces. For illustration purposes, “cat food,” returns 62 million Google search result pages. However, “Purina wet cat food,” returns 192 thousand search result pages which, though a great quantity, are significantly less than the former. The chances of finding one website among 62 million pages are very much less than finding that same site among 192 thousand pages.
  • Less competition very often leads to higher page rank in the search engine results page (SERP). The higher a specific page ranks in SERP, the greater the chance of a searcher finding that page. Using long keyword phrases that help your site get on the first page of SERP will greatly benefit your online endeavors. You can utilize online keyword tools to find the relevant long tail phrases searchers are querying and incorporate them into your web content.

More targeted traffic to your website

  • A long tail query like”Purina wet cat food,” shows the Purina brand dominating the first page of the search results. On the other hand, the results of the short tail query, “cat food,” give general information on cat food as well as other brands of cat food in the first search results page.
  • Therefore, the long phrase query in this example is better targeted to getting the results to the searcher wanting to purchase or get information on, Purina wet cat food. If you are selling that brand and type of food for cats, you can to sparingly sprinkle this keyword phrase in your web content, and place them in browser titles and page headers. In this way, people who are looking for that specific keyword will have a greater chance of finding your website.

Increased sales

  • With increased page views by a targeted audience, increased sales would result, because more people who are prepared to purchase would arrive at your website.
  • If you’re an advertiser or trying to make money online, you’ll want to research what Long – Tail Keywords people are typing in so you can build your campaigns around them. And if you can, you even want to take the domain name as it gets more attention from Google.
  • Long tail keywords are a great method to find the “low hanging fruit” or the “little fishing holes” that you can build an online campaign around.